Be Proud. Be You.

Be Proud. Be You.

With each passing year, our society has become more and more advanced in its understanding of gender and individuality. There is an astounding numb...

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To Pouch or Not to Pouch?

To Pouch or Not to Pouch?

That is the question (apologies to Shakespeare)!  As design lead at Body Aware, I hear many opinions on pouches in men's underwear. For example, sh...

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How to be Bold

How to be Bold

Summer’s here and it's time to shine! So we are out of the box and ready to get back to normal and this summer promises to be the perfect time to ...

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What Colour Are You?

What Colour Are You?

Choosing the right underwear color to wear on NYE - and what it means.  I don't know where this underwear tradition/superstition comes from, but I ...

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HOLIDAY GIFT GUIDE 2020

HOLIDAY GIFT GUIDE 2020

The Best Underwear Christmas Gifts for Men, from Satin Boxers to Sensuous Briefs Without a doubt, 2020 will go down in history as one of the strang...

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Body Amazing

Body Amazing

Hello Body Aware Readers- I hope this blog finds you safe an healthy! I was looking through the Body Aware website the other day and found myself d...

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